ORIGYN Foundation

The ORIGYN protocol utilizes high resolution image and IA to mint digital certificates of authenticity for objects of value. The certificates are stored as NFTs on the blockchain and establishes a forge-proof and permanent connection between the physical asset and its digital twin.

I was working with product and business development leads, running UX workshops with potential partners to uncover market opportunities, which informed the product roadmap.

Subsequently, I designed conceptual consumer B2C products for luxury, art and collectibles and worked with the marketing team to explain and promote the technology platform and products.

Year: 2021 – 2022

Role & Responsibilities: Lead Designer (Contract)

UXD workshop facilitation, product development, UI design, brand development, visual communication

Deliverables: Client workshop templates, user journey mapping, web3 NFT wallet and marketplace, marketing materials, video editing and voice-overs